2013 June 18: New Brand For House Music Lovers

by Londeka Dlamini
Pule Mathonsi (28) from KwaMakhutha in Durban has launched a
new clothing label called Soulful-Star for house music fans, mostly
he designs t-shirts written about house music. He says he had an
idea about this brand two year ago because lot of brands are
targeting hip-hop fans most of the times so he wants to cater
for house fans as well.
This designer who is also a photographer and a video producer has
exhibited his paintings at the Durban Art Gallery and has won the
National Truworths Design A T-shirt Competition in 2010 and has
worked for a nuber of well known brands.

Samples of SoulfulStar clothing

Samples of SoulfulStar clothing

The Soulful-Star t-shirts are for both girls and boys who love house music. They are some Durban Deejays who are ambassadors of this brand.
“Now I have achieved introducing the brand in Durban so I feel it is time to implement
next plan which is to get the brand nation wide because its not just a Durban brand but
in order for it to grow it has to start here at home” says Pule.
He also states that he want his t-shirts to be sold in well known stores like Sportscene
because they have branches all over the country.
You can get these t-shirts in Durban at 320 Protea house office 513A and you get a free photo shoot or get them on facebook

Portrait of the artist, Pule Mathonsi. Courtesy of the artist.

Portrait of the artist, Pule Mathonsi.
Courtesy of the artist.

This entry was posted in Archived memories, Art Solidarity, As we are, Beauty, Before You, Collectivism, Evidence, Exposure, Expression, Fashion, Income generation, Londeka Dlamini, Media works, Portfolio, South Africa, Visual history, Visualizing public spaces, We Care, We Still Can with/out Resources and tagged . Bookmark the permalink.

9 Responses to 2013 June 18: New Brand For House Music Lovers

  1. june says:

    I dont wanna be a man or feel like are man it happends that i have a strong feeling for another woman .and doesnt makes me less a woman

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